Score Your Stock

US stock · figures in US dollars · scored on full-year results

Booking Holdings Booking Holdings Inc.

BKNG · Consumer Cyclical · Travel Services
Top 8% of scored stocks
OkayTop 8% of scored stocks

Booking Holdings scores 72/100 on fundamentals: in the top 8% of 503 scored S&P 500 stocks. Its strongest area is Financial Safety (83/100); its weakest is Price Fairness (50/100).

Best
Financial 83
Weakest
Price 50

A financially strong stock with healthy growth, but price fairness needs attention.

Mkt capUS$ 111.3b#108 of 503 in the S&P 500EPSUS$ 9.02P/E15.6×✓ vs sector median 19.8×P/Bn/m (negative equity)Div yield1%Bottom 45% in the S&P 50052w range · 2% of range146.28220.81
as of 31 Oct 2026

Nearby peers

Ranks #2 of 54 in Consumer Cyclical by score

One-Minute Summary

Why Booking Holdings scores 72

A financially strong stock with healthy growth, but price fairness needs attention.

Business Strength

80
Why 80?
Pillar score: (0 + 2 + 2 + 2 + 2) = 8 of 10 points → 80
Return on Equity (ROE)n/m (negative equity)Weak4-Year Revenue Growth+10%/yrStrong4-Year Profit Growth+19%/yrStrongNet Profit Margin26%StrongQuarterly Momentum+13%Strong
Show 3 charts

Net Profit & Equity, with ROE

Net Profit ↑ +68.1%Equity ↓ -293%
Net ProfitEquityROE %
4.3b5.9b5.4b7.2b-2.7b-4.0b-5.6b-10.8b202320242025TTM

Revenue & Net Profit, with Net Margin

Revenue ↑ +32.2%Net Profit ↑ +68.1%Net Margin % 25.5%
RevenueNet ProfitNet Margin %
21.4b23.7b26.9b28.2b4.3b5.9b5.4b7.2b202320242025TTM20.1%24.8%20.1%25.5%

Sales grew about 32.2% over 4 years: customers keep spending more with this company.

Profit climbed about 68.1% over 4 years: the business keeps more money as it grows.

Recent Quarters: Revenue & Net Profit (the last 8 quarters, scored)

Revenue ↓ -8%Net Profit ↓ -22.5%Net Margin % 26.5%
RevenueNet ProfitNet Margin %
8.0b5.5b4.8b6.8b9.0b6.3b5.5b7.4b2.5b1.1b333m895m2.7b1.4b1.1b1.9bQ3'24Q4'24Q1'25Q2'25Q3'25Q4'25Q1'26Q2'2631.5%19.5%7%13.2%30.5%22.5%19.6%26.5%
▬▲▼▼▲▲▲▲

Sales fell about 8% over the last 8 quarters: worth watching why.

Profit fell about 22.5% over the last 8 quarters.

Why 83?
Pillar score: (2 + 1 + 2) = 5 of 6 points → 83
Debt-to-Equity-1.9×StrongCurrent Ratio1.1×OkayInterest Coverage9.4×Strong
Show 2 charts

Debt vs Equity, with D/E ratio

Total Debt ↑ +40%Equity ↓ -293%
Total DebtEquityD/E
14.8b17.1b19.3b20.7b-2.7b-4.0b-5.6b-10.8b202320242025TTM

Borrowings grew about 40% over 4 years: watch this; rising debt adds pressure in bad times.

Short-term assets vs bills, with Current Ratio

Current Assets ↑ +35.4%Current Liabilities ↑ +58.1%Current Ratio 1.1×
Current AssetsCurrent LiabilitiesCurrent Ratio
17.0b20.5b22.3b23.1b13.3b15.6b16.7b21.1b202320242025TTM1.3×1.3×1.3×1.1×
Why 75?
Pillar score: (0 + 2 + 2 + 2) = 6 of 8 points → 75
Dividend Quality1%Weak
Payout ratio: 18%
Operating Cash FlowPositive & growingStrongFree Cash FlowPositive & growingStrongCash & Cash EquivalentsGrowing & covers near-term debtStrong
Show 3 charts

Operating vs Free Cash Flow

Operating CF ↑ +34.2%Free CF ↑ +36.3%
Operating CFFree CF
7.3b8.3b9.4b9.9b7.0b7.9b9.1b9.5b202320242025TTM

The business generates real cash, and more of it each year: a very healthy sign.

Cash vs Total Debt

Cash ↑ +42.2%Short-Term Debt → +2%Total Debt ↑ +40%
CashShort-Term DebtTotal Debt
12.1b16.2b17.2b17.2b2.0b1.7b1.9b2.0b14.8b17.1b19.3b20.7b202320242025TTM

Dividends per Share, with Yield

DPS (cents) → +0%Yield % 1.1%
DPS (cents)Yield %
353538.438.438.400140153.620222023202420250%0%0.9%1.1%

Dividends per share have been maintained or raised: management shares the rewards with you.

Why 50?
Pillar score: (1 + 0 + 2) = 3 of 6 points → 50
P/E Ratio15.6×OkayP/B Ration/m (negative equity)WeakPEG Ratio0.8Strong
Show chart

Share Price: Weekly Closes (not part of the score)

US$ 218.11US$ 183.12US$ 148.13Oct '25Feb '26Jun '26Oct '26

The share price is down about 26.4% over the past year.

Why 70?
Pillar score: (2 + 0 + 2 + 1 + 2) = 7 of 10 points → 70 · 1 N/A skipped
Earnings ConsistencySteadyStrongDebt Trend (4yr)RisingWeakShare Count Trend (4yr)-4%/yrStrongAsset Turnover Trend (4yr)+8.4%OkayQuarterly Consistency0 of 4 quarters downStrong

No data: Inventory vs Sales (4yr)

Ranks #2 of 54 in Consumer Cyclical by score

Full Financial History

Every reported figure behind the score, year by year. Download it, or check it against the company's own annual report.

Financial YearRevenueNet ProfitOperating Cash FlowFree Cash FlowCapExCashTotal DebtShort-Term DebtEquityCurrent AssetsCurrent LiabilitiesTotal AssetsTotal LiabilitiesDividendsReturn on Equity (ROE)Net Profit MarginDebt-to-EquityCurrent RatioInterest CoverageDividend Payout RatioDiv yieldP/E RatioP/B RatioPEG Ratio
2026US$ 28.2bUS$ 7.2bUS$ 9.9bUS$ 9.5bUS$ -320.0mUS$ 17.2bUS$ 20.7bUS$ 2.0bUS$ -10.8bUS$ 23.1bUS$ 21.1bUS$ 29.7bUS$ 40.5b--67%26%-1.9×1.1×9.4×18%----
2025US$ 26.9bUS$ 5.4bUS$ 9.4bUS$ 9.1bUS$ -322.0mUS$ 17.2bUS$ 19.3bUS$ 1.9bUS$ -5.6bUS$ 22.3bUS$ 16.7bUS$ 29.3bUS$ 34.8bUS$ 153.6m-97%20%-3.5×1.3×5.2×23%1%31.2×-30.2×1.5
2024US$ 23.7bUS$ 5.9bUS$ 8.3bUS$ 7.9bUS$ -429.0mUS$ 16.2bUS$ 17.1bUS$ 1.7bUS$ -4.0bUS$ 20.5bUS$ 15.6bUS$ 27.7bUS$ 31.7bUS$ 140.0m-146%25%-4.2×1.3×6.6×20%1%27.1×-39.6×0.7
2023US$ 21.4bUS$ 4.3bUS$ 7.3bUS$ 7.0bUS$ -345.0mUS$ 12.1bUS$ 14.8bUS$ 2.0bUS$ -2.7bUS$ 17.0bUS$ 13.3bUS$ 24.3bUS$ 27.1bUS$ 0.0m-156%20%-5.4×1.3×7.1×0%0%27.8×-43.4×0.7