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How Scoring Works

Every stock gets a 0–100 score from 5 equal-weight pillars: Business Strength, Financial Safety, Cash & Dividends, Price Fairness, and Risk — the same rules shown below.

How a score is built

Each measureROE, P/E, Debt-to-Equity…Strong = 2 ptsOkay = 1 ptWeak = 0 ptsPillar score (0–100)points earned ÷ possible × 100Business Strength20% eachReturn on Equity (ROE)4-Year Revenue Growth4-Year Profit GrowthNet Profit MarginQuarterly MomentumFinancial Safety20% eachDebt-to-EquityCurrent RatioInterest CoverageCash & Dividends20% eachDividend QualityOperating Cash FlowFree Cash FlowCash & Cash EquivalentsDividend Payout RatioPrice Fairness20% eachP/E RatioP/B RatioPEG RatioRisk20% eachEarnings ConsistencyDebt Trend (4yr)Share Count Trend (4yr)Inventory vs Sales (4yr)Quarterly ConsistencyOverall score /100plain average of the 5 pillars

What the number means

The same three levels apply to each pillar and to the overall score.

Business Strength5 measures

Is this a good business that earns well and keeps growing?

  • Return on Equity (ROE)
  • 4-Year Revenue Growth
    Weakbelow 0%/yr
    Okay0 to +8%/yr
    Strong+8%/yr or more
    Zero or negative revenue at either end of the window → N/A.
  • 4-Year Profit Growth
    Weakbelow 0%/yr, or any loss year
    Okay0 to +8%/yr
    Strong+8%/yr or more
  • Net Profit Margin
  • Quarterly Momentum
    Then, profit over the same 4 quarters: fell more than 5% → drops one level; rose more than 5% AND revenue wasn't shrinking by more than 2% → lifts one level; those 4 quarters lost money overall → Weak regardless of revenue. Fewer than 8 quarters in a row → N/A.

Tap a measure's ? for what it means and how it's worked out.

Financial Safety3 measures

If tough times come, can the company survive? Debt and liquidity live here.

  • Debt-to-Equity
  • Current Ratio
  • Interest Coverage

Tap a measure's ? for what it means and how it's worked out.

Cash & Dividends5 measures

Does real cash come in — and does some of it reach shareholders?

  • Dividend Quality
    Weak3 or more down-years, stopped, or never paid
    Okay2 down-years
    Strong0–1 down-years
    Reliability check, applied on top of the yield ruler above.
  • Operating Cash Flow
    Weaklatest year negative, or negative in 2 or more years
    Okaypositive, but not clearly growing
    Strongpositive every year, and the latest is at least 110% of the first
  • Free Cash Flow
    Weaklatest year negative
    Okayotherwise positive
    Strongpositive in 3 of the last 4 years, latest positive
  • Cash & Cash Equivalents
    Weakneither
    Okaycash grew, or it covers short-term debt
    Strongcash grew and it covers short-term debt
  • Dividend Payout Ratio

Tap a measure's ? for what it means and how it's worked out.

Price Fairness3 measures

A great company can still be a bad deal if the price is too high.

  • P/E Ratio
  • P/B Ratio
  • PEG Ratio

Tap a measure's ? for what it means and how it's worked out.

Risk5 measures

How steady is the story? Bumpy profits and rising debt make a stock riskier.

  • Earnings Consistency
    Weak3 or more down-years, or any loss year
    Okay2 down-years
    Strong0–1 down-years
  • Debt Trend (4yr)
    Weakrose more than 10%
    Okaywithin ±10%
    Strongfell more than 10%
  • Share Count Trend (4yr)
    Weakabove +8%/yr
    Okay+2 to +8%/yr
    Strongbelow +2%/yr
  • Inventory vs Sales (4yr)
    Weakabove +10pp/yr
    Okay0 to +10pp/yr
    Strong0pp/yr or below
    No inventory → N/A.
  • Quarterly Consistency
    Weak3 or 4 quarters down, or any loss quarter
    Okay2 quarters down
    Strong0–1 quarters down
    Each quarter is compared with the same quarter a year earlier. Losses are looked for across all 8 quarters. Fewer than 8 quarters in a row → N/A.

Tap a measure's ? for what it means and how it's worked out.

What this score is — and isn't

This score evaluates financial performance, not brand strength, management quality, or competitive advantage.

Data is refreshed periodically, not live — each stock page shows when its market snapshot (price, 52-week range, market cap) was captured, and the score itself uses the most recent annual filings available at that time. This is an educational tool, not investment advice or a recommendation to buy or sell. Always do your own research, or speak to a licensed financial adviser, before investing.